The "Official Bank" of rugby since 1987, Societe Generale helps the development of rugby by sharing its historical values of engagement and team spirit. A committed partner accompanying the evolution of rugby at both a professional and amateur level, in France and throughout the world.
Frédéric Oudéa Chief Executive Officer
Societe Generale and rugby is a great story that started 30 years ago and which continues today. Rugby embodies the values of that make up
Societe Generale’s DNA, such as team spirit and commitment.
Home Field Advantage – Season 3
The hit series returns with a 3rd season! In Societe Generale’s webseries, Jonny Wilkinson sends his ex-international player friends around the world to show what the sport has to offer on a human and social level.
Faces of rugby
“Rugby isn’t about just playing a game. Rugby teaches me positive values. To have peace of mind in anything I do, be positive and persevere. ” Meet Winnie Cheung, Captain of the Hong Kong Deaf Rugby Team, who explains the importance of Rugby in her work and her life.
France to host the Rugby World Cup 2023!
Despite being underdogs before the ceremony, France has been chosen to host world rugby’s premier event. Societe Generale, which supported the #France2023 bid and is an Official Partner of the French Rugby Federation, would like to congratulate the organisational committee for this excellent achievement. After hosting the event in 2007, this is thus the second time that the William Webb Ellis Cup will be handed over in France.
A long-term commitment
Timeline of our long-standing commitment
Societe Generale became the official bank of French rugby in 1987. Today, the bank promotes its brand from grassroots to top level and is strongly associated with rugby's values. This deeply rooted commitment has actually started at the beginning of the last century.
Involved through federations and national leagues
In France, the Bank has been partner of the French Rugby Federation and the French national team since 1987, and has supported the National Rugby League since 1998. On the international level, the Group is also official partner of the Indian Rugby Football Union and jersey sponsor of its national Rugby Sevens teams since 2016.
Involved at the local level
Through its network of branches in France and its international subsidiaries and locations, the Group supports community initiatives to promote the sport development and accessibility. In France, where Societe Generale provides daily support to more than 20 regional rugby committees and nearly 500 amateur clubs, but also in the rest of the world where the Group is partner with clubs in Australia or Hong Kong, among others.
Supporting Academic rugby
Societe Generale was the first partner to support rugby sevens in 2001. A sport which became Olympic in 2016. In this perspective, the bank created, in partnership with the French Rugby Federation and the French Sports Academic Federation, the "Societe Generale Sevens", Final of the French Academic rugby championship.
FOR MORE INFORMATION
Societe Generale has been supporting The Evian Championship, one of the five major championships on the LPGA tour, since 2008. Through this longtime partnership, the Group contributes to the sport's profile and popularity all around the world. In France, the Bank is an official sponsor of the French Golf Federation, supporting its members in their pursuit and love of the sport.
Societe Generale is proud to have supported the French Disabled Sports Federation (FFH) for the past ten years and had worked over the years to deepen our relationship through our shared values.
