Launch of a new pan-African mobile banking offer
Societe Generale launches a new mobile banking offer that it will gradually roll out across Africa. Available in the first country before the end of 2015, as part of the first stage in the new pan-African multi-channel offering developed to meet the specific needs of African clients: geographically remote, provision of banking facilities in the least populated regions, lack of digital services, etc.
Developed with the support of IBM and Monitise, this new offering will be hosted on a secure cloud infrastructure.
Available for smartphones in three languages via the App Store and Android Market*, the user interface will be perfectly adapted to the specific needs of African clients and will offer the latest standards in ergonomics and user experience.
In addition to the now traditional services of account consulting, bank transfers and secure messaging systems that favour proximity between bank adviser and client, the application will also feature specific services, such as invoice payment, and information on the location of branches and ATMs.
Societe Generale is recognised as a cutting edge player in digital services, and enjoys solid experience in the area of mobile banking, its mobile banking app in France having been ranked the best all-in-one bank app worldwide**.
"Societe Generale enjoys a unique positioning, allowing it to offer clients the benefits of an international bank and the proximity of a local bank. Digital technology has profoundly transformed the basis of the client relationship and we see this as a great opportunity to increase our clients' satisfaction, and offer access to bank services while enhancing operational efficiency," says Alexandre Maymat, Head of Africa/Asia/ Mediterranean and Overseas regions at Societe Generale's International Banking and Financial Services arm.
Present in 18 African countries, the Group accompanies local economies and serves more than three million clients, including 150,000 businesses.
* iPhone, iPod touch and iTunes are registered brands of Apple Inc. in the US and other countries. App Store is a service provided by Apple Inc. Android is a registered brand of Google Inc.
** May 2014 ranking by MyPrivateBanking Research.