ENTREPRENEURIAL SPIRIT
Bigger, stronger:
working alongside entrepreneurs
Solidarity-based finance
is central to Societe Generale’s
engagement and its clients
To meet the growing interest of its clients in solidarity-based
activities, Societe Generale is offering various
possibilities to support charities, help young business
creators and engage in environmentally-friendly initiatives.
10 | LETTER TO SHAREHOLDERS_JUNE 2017
In 2016, Societe Generale offered its first
innovative new product as part of the Bank’s
Positive Impact Financing approach, accessible
to individual clients: SG Formule Durable.
Through the charity and entrepreneur credit
card collections, environment business cards,
the solidarity‑based savings service, the Filigrane
loyalty programme and the SG Solidarité fund,
Societe Generale paid more than €1.8 million
to 49 partner associations in 2016.
In the area of charity credit card collections,
Société Générale Maroc (SGMA) continues to offer its
SOS Villages d’Enfants card which helps the association
to finance schooling for children from disadvantaged
areas. At the end of 2016, SGMA had subscriptions
to more than 1,800 cards, through which nearly
€10,000 (MAD109,200) was paid to the association.
Between 9 January and 21 April,
Societe Generale provided
support to the BFM Business
“Bigger, stronger” campaign
by offering strategic expertise
and advice on financing
for corporate development.
As part of this “Bigger, stronger”
initiative, exclusive programmes were
scheduled during the presidential
campaign: special interventions
and programmes were notably
shown throughout the operation
on Good Morning Business.
The goal: to urge all economic
players in France to focus on
the vital subject of company
size. “Our companies are too
small, we want bigger, stronger
companies for a bigger,
stronger French economy”
points out Stéphane Soumier
of BFM Business.
Societe Generale took
the opportunity to speak
during this campaign to:
explain how company
size poses a major challenge;
inspire entrepreneurs
by highlighting success stories;
accompany players
looking to grow their
company by pointing out
key areas for action.