Team spirit

Our collective strength affords us an exceptional ability to motivate our teams. Fifty years ago, our chairman Maurice Lorain could already state: "Societe Generale's main virtue was, is, and must remain, its team spirit!" 

The Webb Ellis Cup: rugby’s Holy Grail

June 1987. The first ever Rugby World Cup was held in New Zealand and Australia. In front of their home crowd, the All Blacks defeated the French in the final and lifted the Webb Ellis Cup. A splendidly illuminated trophy as we approach the final at Twickenham...

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Making rugby the major sport it is! Sport-Banque: the “Club Athlétique de la Societe Generale” (CASG) magazine

January 1905. From its very first issue, Sport-Banque, the magazine published by the Club Athlétique de la Société Générale (CASG), strove to encourage people to play rugby. These relentless efforts helped, through the press, to popularise rugby in France’s collective psyche.

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Societe Generale and rugby: watch a timeline of our historic commitment

Societe Generale became the official bank of French rugby in 1987. Today, the bank promotes its brand from grassroot to top level and is strongly associated with rugby's values. This deeply-rooted commitment has actually started at the beginning of the last century.

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More articles

Societe Generale, already a partner of a British RWC !
Talent d’Or award: a Societe Generale innovation
The "friendship postcard" (1989): Greetings from the French team from Twickenham!
At the heart of the scrum: Rugby, a sport sharing values with Societe Generale group
From the Jean Bouin stadium to Marcoussis: Societe Generale on every rugby field!
Get out your tuning forks! The Societe Generale Orchestra of the Belle Époque
From the stadium to the branch: when rugby men become bankers
1991: Societe Generale takes on its first Rugby World Cup!
The pioneers of the French national rugby team
Abdoulaye Seye: the Senegalese star of Societe Generale's Athletics Club
Preserving our heritage in Casablanca
The Societe Generale Athletic Club: a branch for champions!
On the Trail of the Great War: Letter from the Front (2)
On the Trail of the Great War: Letter from the Front (1)
General Inspection: tradition alongside modernity
In memoriam: Societe Generale's heroes of the Great War
Vivier Commercial: A Premium Training Programme
Professions from the past: Branch personnel from 1864 to the start of the 1950s
Jean Bouin, a dream cut short
The official rugby bank: a historic commitment
Ecole de Vichy, 1960: back to the school benches
Ah, summer camp!
Straight for the goal! The incredible journey of CASG
"Skedaddle!" The Bonnot Gang targets Societe Generale
Frédéric Donet: the secret of "Laflèche"
Paris under water: The flood of 1910
Pauline Mondange, a woman of conviction
The faces of Societe Generale
90 years of employee training at Societe Generale
Albert Winter, a young porter in London
Bernard Brézet, a raised fist
A popular champion at the Societe Generale Athletics Club
"Banking will probably always require the same sense of balance" - Chairman Lorain, 1964